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Operating system: Windows, Android, macOS
Group of programs: Business automation

Management and planning in marketing

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Quick transition.
What do you want to do now?

If you want to get acquainted with the program, the fastest way is to first watch the full video, and then download the free demo version and work with it yourself. If necessary, request a presentation from technical support or read the instructions.



A screenshot is a photo of the software running. From it you can immediately understand what a CRM system looks like. We have implemented a window interface with support for UX/UI design. This means that the user interface is based on years of user experience. Each action is located exactly where it is most convenient to perform it. Thanks to such a competent approach, your work productivity will be maximum. Click on the small image to open the screenshot in full size.

If you buy a USU CRM system with a configuration of at least “Standard”, you will have a choice of designs from more than fifty templates. Each user of the software will have the opportunity to choose the design of the program to suit their taste. Every day of work should bring joy!

Management and planning in marketing - Program screenshot

Management and planning in marketing is an important company's competitiveness condition. Of course, nothing will work, and it will not bring any profit. It is noteworthy that planning must be started from the beginning every time because only consistent adherence to each stage can lead a marketing strategist to a positive result. Since the ultimate goal of any marketing is to make the consumer happy, you need to carefully study the audience, understand how they live, what they really want. This is done by managers. If the marketing company is not ready to offer a decent product or quality service, then the result also is zero. All attempts to take control of the situation into their own hands, to carry out spontaneous promotions and sales not help if there is no clear plan of action.

Planning should be an ongoing and regular process. The situation on the marketing is changing, the needs of customers are changing, competitors are not sleeping. Only the manager who sees trends in the very beginning is able to make the right decisions. Good time management throughout each day helps you organize long-term planning and see your ultimate goals. It is easy to get lost in the abundance of information, to be distracted from the main thing by something secondary, unnecessary, and therefore a manager needs to be able to filter the important. Another important aspect is the ability to see and take into account alternative solutions. But the main key to smart management in marketing is the ability to set goals and control their implementation at every stage.

Agree, marketers life is hard because it can be incredibly difficult to keep so many aspects under vigilant control at the same time. There is room for error, of course, but the cost can be quite high.

The developers of the USU Software system are ready to make everyone's life who is in one way or another connected with management planning and marketing easier. The company has created a unique software that will allow for professional planning, collection of information, analysis of the activities of the team without the right to make mistakes. Management and planning become easier because every stage of work on the way to the goal controlled by the program. It promptly reminds each employee of the need to complete a particular task, display to the manager information about the state of affairs in each specific employee department, and also show whether the chosen direction is reasonable and promising.

The reports are generated automatically and sent to the manager's desk at the appointed time. If some line of business ‘squanders’ the overall growth, is not in demand, or is unprofitable, a smart system certainly indicates this. Managing the current marketing situation becomes easier if employees have a clear understanding of what they are doing right and where urgent action needs to be taken.

Who is the developer?

Akulov Nikolay

Expert and chief programmer who participated in the design and development of this software.

Date this page was reviewed:
2024-11-22

This video is in Russian. We have not yet managed to make videos in other languages.

The system unites different departments, speeds up and facilitates their interaction, displays the movement of financial flows, and admits the chief and marketer to see in real-time any changes in the work of a well-functioning single organism, which is a good effective team.

Initial information is easily loaded into the marketing program - about employees, services, the state of production, warehouses, partners, and clients of the marketing company, about its accounts, about plans planning for the next day, week, month, and year. The system takes over further accounting and planning.

The software automatically collects and constantly updates a single database of all clients of the company with a detailed description of the history of interactions between them and your marketing organization. The manager not only to have the necessary contact information but also see what services or goods the customer was interested in earlier. This makes it possible to make targeted and successful offers without wasting time on unpromising calls to all customers.

Optionally, you can integrate the program with telephony, and this opens up an amazing opportunity - as soon as someone from the database makes a call, the secretary and manager see the caller's name and can immediately address him by name and patronymic, which will pleasantly surprise the interlocutor.

Management and planning in marketing become easier if each employee does everything that depends on him as part of his duties. The manager is able to see the effectiveness of each employee, which helps to reasonably solve personnel issues, pay for work with piece-rate pay.

When starting the program, you can select the language.

When starting the program, you can select the language.

You can download the demo version for free. And work in the program for two weeks. Some information has already been included there for clarity.

Who is the translator?

Khoilo Roman

Chief programmer who took part in the translation of this software into different languages.



Convenient planning helps you manage your time correctly - none of the tasks will be forgotten, the program promptly reminds the employee of the need to make a call, hold a meeting or go to a meeting.

The software deal with the management of the paper routine - it automatically generates documents, forms and statements, payments and contracts, and people who have previously dealt with all this ability to free up time to solve other production tasks.

Finance staff and the manager able to engage in long-term planning, enter the budgeted budget into the program and track its implementation in real-time.

In time, the manager receives detailed reports, which display the state of affairs - expenses, income, losses, promising directions, as well as ‘weak points'. In marketing, this sometimes plays a decisive role. The software makes it possible at any time to see which of the employees is engaged in certain management projects. This comes in handy if an unforeseen situation arises, for which it necessary to quickly find an executor. The chief and personnel officers are able to use the software to create employment planning management employees schedules. The program makes it possible to download any necessary management and functioning of the organization files. Nothing will be lost or forgotten. Likewise, you can easily find the document you want by simply using the search box.

Statistics are formed both for individual employees and areas in general. If necessary, this data can become the basis for a change in strategy. The software facilitates the task of accounting and detailed auditing. The software helps organize the bulk SMS sending to subscribers of the client base and partners, if necessary. A customer service specialist can quickly set up and personalize any of them.



Order a management and planning in marketing

To buy the program, just call or write to us. Our specialists will agree with you on the appropriate software configuration, prepare a contract and an invoice for payment.



How to buy the program?

Installation and training are done via the Internet
Approximate time required: 1 hour, 20 minutes



Also you can order custom software development

If you have special software requirements, order custom development. Then you won’t have to adapt to the program, but the program will be adjusted to your business processes!




Management and planning in marketing

The marketing management system enables partners and customers to pay in any convenient way - in cash and non-cash payments, and even through payment terminals. The program has a connection with payment terminals.

If the company has several offices, the program combines them all, planning becomes easier.

Employees can install on their gadgets a mobile application specially developed for the team. This speeds up communication and helps solve all production problems faster. Regular partners can also use a mobile application that was created especially for them.

Managing and supporting planning may not seem like a big deal because the software comes with the modern ‘Leader's Bible’ if desired. Even seasoned chefs will find useful marketing tips in it to help solve various marketing problems.

It shouldn't take long to download your information for the first time. Nice design, simplicity of the program interface, easy management control help to master it in the shortest possible time, even for those team members who find it difficult to get all the modern achievements of technology. There are always such.