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Rating: 4.9. Number of organizations: 620
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Countries: All
Operating system: Windows, Android, macOS
Group of programs: Business automation

Working with cold calls

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What do you want to do now?

If you want to get acquainted with the program, the fastest way is to first watch the full video, and then download the free demo version and work with it yourself. If necessary, request a presentation from technical support or read the instructions.



Working with cold calls - Program screenshot

Telephone conversations are the fastest and most convenient way of communicating with clients.

Thanks to telephony, you can quickly find any person who is at a great distance, exchange the necessary information and make an appointment.

In cooperation with information technology, telephony has received even more opportunities and has become even more in demand. The speed of data transfer has increased, it has become possible to send all kinds of notifications and mailings, every call has become possible to track without leaving the computer. All this provides great opportunities for the development of the company.

Some companies at the dawn of their activity work using spreadsheets in office software. However, over time, they begin to realize that tables are not always as convenient as they thought earlier. There was always a risk of losing a table with information at the first failure. In addition, working with the table did not guarantee fast processing of information, and the search for data in the table could take quite a long time.

One of the ways to attract new customers is to work with cold calls. Having collected preliminary information about a potential client, the manager will be able to establish contact with him by making a call and interested in the director or the head of the sales department in his products or in the need to provide them with the services offered.

Recently, for cold calling, more and more enterprises are switching to CRM systems for cold calling. Cold calling automation allows you to enter the necessary information about all potential customers in a few simple steps (in particular, the name of the person responsible for making decisions) and enter them into base, and then, having drawn up a conversation script, start calling. Then, having collected all the data, you can create a cold call accounting table. To help managers for this, a CRM program for recording cold calls will serve. Usually, a manager with experience in cold calling is able to negotiate very quickly and find well-founded arguments for objections.

The cold calling system assumes preliminary preparation of the conversation and the presence of at least one telephone in the company's database. All the information about the company that the manager managed to find out during the conversation can be entered into the program for recording cold calls and used for further contacts with a representative of this company.

Cold calling provides another option for working with cold calls: sending a pre-prepared audio file with an offer of a product or service to customers using a cold call automation system. However, this option has not become widespread due to the fact that any person prefers live communication rather than a machine monologue.

Accounting for cold calls is as necessary for an enterprise as a database of counterparties. Its results directly affect management decisions and indirectly - on profit.

One point should be clarified right away: a high-quality CRM for cold calls is not downloaded for free. When you try to do this, you run the risk of getting a low-grade software product, which can lead to disastrous consequences from the loss of information to its leakage to the side. That is why most organizations prefer to budget for such a cold call accounting system so that it not only meets your requirements, but also involves technical support.

There are many accounting automation programs, but there is one software that stands out from the large number of CRM systems due to its outstanding qualities and capabilities. This is a cold call system Universal Accounting System.

Our development has become widespread not only in Kazakhstan, but also in many CIS countries. The program is very easy to use and can be easily customized to meet the requirements of any organization. Any information can be downloaded from the database in the form of convenient tables. Communication with the PBX allows the USU to use this software, including when working with cold calls.

Using our development, you will significantly increase the efficiency of sales and make information about their volume more visual.

Communication with a mini automatic telephone exchange allows you to reduce communication costs and control the quality of communications.

Who is the developer?

Akulov Nikolay

Expert and chief programmer who participated in the design and development of this software.

Date this page was reviewed:
2024-05-15

This video can be viewed with subtitles in your own language.

Calls through the program can be made by pressing one button.

The program for calls and sms has the ability to send messages via sms center.

The call accounting program can be customized according to the specifics of the company.

Incoming calls are recorded automatically in the Universal Accounting System.

The program for calls from computer to phone will make it easier and faster to work with clients.

The billing program can generate reporting information for a period or according to other criteria.

On the site there is an opportunity to download a program for calls and a presentation to it.

Calls from the program are made faster than manual calls, which saves time for other calls.

The PBX software generates reminders for employees who have tasks to complete.

The program for calls is able to make calls from the system and store information about them.

The program for accounting calls can keep a record of incoming and outgoing calls.

In the program, communication with the PBX is made not only with physical series, but also with virtual ones.

Call tracking software can provide analytics for incoming and outgoing calls.

The program for calls from a computer allows you to analyze calls by time, duration and other parameters.


When starting the program, you can select the language.

Who is the translator?

Khoilo Roman

Chief programmer who took part in the translation of this software into different languages.

Choose language

The program of incoming calls can identify the client from the database by the number who contacted you.

The phone call program contains information about clients and work on them.

Accounting for PBX allows you to determine with which cities and countries the company's employees communicate.

Call accounting makes the work of managers easier.

A demo version of the system for working with cold calls is on our website and from there you can install it to yourself to get acquainted with the possibilities.

The simple interface of the system for working and conducting cold calls allows anyone to master it.

Software for work and cold calling USU has the ability to save backups in unlimited quantities, which will allow you to restore data in the event of a computer failure.

Our specialists will install a system for working with cold calls of the USU and train your staff remotely.

For each license of the system for the operation and negotiation of the USU, we provide a gift free of charge for two hours of technical support.

The absence of a monthly fee will make the system for the operation and cold calling of the USU more attractive in the eyes. This is one of the factors that can be voiced in a conversation with a client.

The system is launched to work and conduct cold calls using a shortcut.

Seeing the logo in the main window of the CRM system for working and conducting cold calls of the USU, your counterparties will be even more disposed to you.

The software for operation and negotiation of the USU is protected from access by unauthorized persons with a password and the "Role" field. The second determines access to information that is included in the area of authority of the employee.

In the main window of the program for working and conducting cold calls of the USU, tabs of open windows are displayed, which allows you to instantly switch between them.



Order a working with cold calls

To buy the program, just call or write to us. Our specialists will agree with you on the appropriate software configuration, prepare a contract and an invoice for payment.



How to buy the program?

Installation and training are done via the Internet
Approximate time required: 1 hour, 20 minutes



Also you can order custom software development

If you have special software requirements, order custom development. Then you won’t have to adapt to the program, but the program will be adjusted to your business processes!




Working with cold calls

Each employee will be able to track the time that he used to process each operation in the system. This data can be displayed in the form of a convenient table.

Our software allows all users to edit the appearance of tables in the form of which data is provided.

If necessary, any information from our software can be uploaded to an Excel spreadsheet in the form of a table.

The program for work on conducting cold calls implies working in it over a local network or remotely.

The Universal Accounting System allows you to work in convenient reference books, where all the necessary data are grouped in the form of a table.

Thanks to the program for work on conducting cold calls Universal Accounting System., You will have a good client base with all the necessary information. If necessary, you can attach a photo of a person or a company logo here. To conduct cold calls, you must include at least one phone number in the database. Any information from the database can be exported in the form of a table.

Thanks to the interaction with the PBX, the program for working on the negotiation of the USU supports the display of pop-up windows with any necessary information.

With the help of the program for work on conducting cold calls of the USU, you can directly from the pop-up window get into the client's card in the database and, if necessary, enter the missing information. The result can be displayed in a convenient table.

When you call a customer, your managers will be able to refer to the customer by name. This usually provides a reciprocal courtesy of the person. This feature is available through the USU software and its interaction with the PBX.

In the program for work on conducting cold calls of the USU, you can configure automatic distribution of voice messages. To do this, it is enough to prepare in advance a table with a list of phones and an audio file for which cold calls will be made. The data table will start working immediately when the command is sent through the program.

For the convenience of managers when working with people and negotiating, the USU has the ability to connect with the client directly from the program. You can call both landline and mobile phones; This will significantly save time, record statistical data about the call, and also eliminate the risk of mistakes when dialing a number manually.

The manager can draw up a script for himself in the form of a table for the upcoming conversation with a company representative.

Cold calling work can't do without cold calling reporting. The table will show comprehensive information about all contacts, the date and duration of the call, the manager who accepted or did not receive the call, and other data.

After the manager has worked out the entire list of potential customers, he can easily generate a report on calls in the form of a table, and then unload this table into a convenient file and provide it to his manager in confirmation of the work done. This will allow you to control the work of negotiating, which in the future can affect the adoption of important decisions that are fateful for the company.

The management team of the company will always be aware of the current events, since using the USU software in its work, it will be able to see all the results of the company's activities in a visual form (tables, graphs, diagrams). In particular, analyze how each of the managers deals with cold calls.